Rhode Islanders are aware of library services, programs, and facilities.

Standard 42 | 43 | 44 | Resources

42. The library's long-range plan includes public relations goals, objectives, and strategies to ensure continuous communication with the library's various audiences. The plan incorporates a range of publicity techniques such as:
    
    1. library newsletter
    2. general information brochure
    3. newspaper articles or columns
    4. annual report available to the public
    5. TV and/or radio exposure
    6. posters, flyers, bookmarks
    7. presentations to community groups
    8. exhibits, displays, bulletin boards
    9. web page
    10. electronic bulletin boards
    11. videocassette
    12. participation in community events, fairs, parades
    13. advertising items
    14. direct mail promotions
        
    View Tip Sheet for Websites

43. The library develops and implements specific strategies to inform people with disabilities, people with a first language other than English, adult new readers, and non-users of its materials, programs, and services.
    View Tip Sheet for Standard 43
44. Library staff responsible for coordinating public relations produce and distribute public information describing the library's location, resources, services, hours, etc. both in print and on the web.
    View Tip Sheet for Websites (Website Guidelines)

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Resources

Glitz, Beryl. Focus Groups for Libraries and Librarians. MLA, 1998.

Himmel, Ethel. Planning for Results: A Public Library Transformation Process. 2 vols. ALA, 1998.

OLIS Tip Sheet for Standard 43: Providing Equal Access to Library Materials and Services

OLIS Tip Sheet for Websites: Minimum Standards & Public Library Websites